Mobile apps or applications, like most smartphone users are familiar with, are software designed for specific purposes. While some of them require an internet connection to function, others can be used without it. A recent study shows that 6.3 billion of the world's population use smartphones, and about 5.1 billion of them have internet connections. More than 2.87 million mobile apps are available on the Apple Store and Google Play Store, and smartphone users download a total number of 255 billion mobile apps daily. Statistics also show that at least 49% of them open at least one app 10 times a day.
To serve its wide usage and purposes, there is a diverse range of mobile applications, such as ritual apps, productivity apps, workout apps, health and fitness apps, education apps, shopping apps, finance and gaming apps, business apps, and more. With everything getting autonomous and digitized, mobile apps are used almost everywhere. So, you can imagine how these apps have penetrated our daily lives and have impacted our lifestyles. Mobile apps have been ensuring convenience by making communication, finance, and education available and keeping everything within reach.
Daily Routines Transformed
Morning Rituals
Did you know that about 89% of smartphone users in America grab their phone within 10 minutes of waking up in the morning? Most smartphone users use the alarm app for their wake-up ritual and smartphone users spend at least 31 minutes daily on news apps. Then comes the weather app, which more than 46% of young Americans use regularly for daily forecast updates. Another daily ritual involves the morning workout, and fitness and workout apps have grown in 2023.
Commuting
Before stepping out into the busy and chaotic streets or managing daily commutes, mobile applications come first. For example, navigation tools are handy for traveling to new locations and finding the place you are looking for or monitoring traffic to find the best and fastest route to your destination. Moreover, public transport or ride-sharing apps help find the most reliable riding services, schedule the ride, and commute more safely.
Workday Efficiency
You can also use mobile apps to increase workday efficiency. For example, task management apps and productivity tools help schedule your daily tasks, manage and track time, and track daily productivity. For remote workers, there are apps to help manage group work, collaborate and communicate with the team, set up meetings, etc.
Financial Management
With mobile applications, banking, and finance are at our fingertips. One statistic shows that 48% of American youths use mobile banking apps regularly, and 73% of smartphone users are registered to online banking services. Using mobile banking apps ensures smooth and safe transactions and helps monitor finances more easily.
Whether buying or selling stocks or bonds or investing in real estate, mobile apps offer greater ease for all types of users. Choosing the right apps enables you to explore your investment options, monitor your trade, stay up-to-date with the latest market trends, etc. Moreover, there are also options like retirement planning apps and tools to help you set your saving goals, organize financial documents, and discover government benefits after retirement.
Budget apps can simplify everything if you want to keep track of daily transactions, cut down unnecessary expenses, pay off debt, set a financial goal for a holiday getaway, or make an investment. You can also use expense-sharing tools. These apps are beneficial for calculating shared expenses and ensuring everyone gets paid back the amount they owe each other.
Health and Wellness
These days, fitness concerns people love to count their steps with a Pedometer. This mobile app benefits your health and motivates you to practice this habit regularly. Other than that, you can get apps that you are looking for a specific workout. These apps are often virtual fitness classes with video instructions. For example, if you need mental health support, you can find apps that offer tools or meditation instructions to improve your sleep and manage stress and give access to free or paid online therapy sessions with professionals.
You can also receive medical facilities through health and fitness apps. Telemedicine apps enable people to access remote medical support, such as making virtual appointments, doctor consultations, and healthcare support, by communicating with medical experts in real-time and having face-to-face conversations using technology. Patients can also keep track of their prescriptions using medical apps and enable reminders for taking medicine or therapy sessions.
Education and Learning
Today’s educational system has gone beyond the border with e-learning apps. Thanks to these apps, students or apprentices no longer need to attend classes or seminars physically to complete courses as they can do it online or access various skill development programs. While some of these apps offer real-time live online classes, others come pre-recorded. Language learning apps, such as Duolingo, have received wide popularity due to their ease of use and access to learning different languages in one place with flexibility.
These are not the only uses of e-learning tools. Students can also download homework assistance apps to improve their time management, get online assistance to solve various math problems, and meet deadlines. Apps like science stimulators or educational games increase student or user engagement and help them learn about the subject more practically than just textbooks. Other than these, there are non-academic learning apps to learn new things through DIY tutorials, develop innovative skills, and utilize their leisure time.
Social and Cultural Impact
Keeping Connected
In the digital landscape, communication platforms have made the world seem smaller. With social media and messaging apps, people can now connect to anyone at any time and in any part of the world. The most popular messaging apps, WhatsApp and Facebook Messenger, have 2.4 billion and 2.1 billion monthly users, respectively. People can also create and coordinate events using social media tools.
Entertainment and Media
Since mobile has become more popular than TV and DVDs, the media and entertainment industry are collaborating with various streaming service apps to broadcast their programs. These streaming apps, along with music and podcast apps, allow users to find what meets their test with their on-demand features. Most of these apps are developed with machine learning integration and offer personalization algorithms.
Cultural Exchange
Those who like traveling and adventure can access hundreds of apps on the Play Store and Apple Store for their convenience. Using these apps, anyone can plan their travel, find culture guides, find the best traveling routes and lodging services, book hotels, and more.
Business and Commerce
Mobile Marketing
Using online advertising platforms and social media influence, businesses are successfully promoting their products or services and keeping consumers engaged. Businesses or retailers can now use various analytical tools and mobile apps to track B2C customer communication and ensure satisfaction.
E-commerce Explosion
If one thing COVID-19 taught us other than being hygiene freaks is that online shopping can be more flexible and time-saving. Though online shopping was already popular, the global market size of online retail share has exploded in recent years, turning USD 4.5 trillion in 2022 due to recent e-commerce growth. Marketplace apps like Amazon, AliExpress, eBay, Etsy, and Shopify are some of the popular platforms. Businesses now enable review features in apps for customer feedback and improve services further by using user feedback analysis tools.
Enterprise Solutions
Businesses need help and consultation and this is where B2B mobile apps step in. From business consultation and improving CRM to supply chain management and decision-making, these apps help improve business quality, optimize productivity, and achieve greater ROI.
Safety and Security
Mobile applications have gone beyond daily routine activities, shopping, and healthcare. They are now also available for emergency responses during any hazardous or dangerous situation to seek help and safety. The location-sharing feature has also been helping users to share their location with friends and families in real time for personal safety. There are also apps for personal safety that allow users to alert immediate family contact or emergency responders immediately.
People can now protect their data by enabling an encryption system to avoid unauthorized access to information or using VPN services to prevent people from accessing their connections. Installing authentic anti-virus tools also protects your data.
As part of home safety, the use of household security and surveillance apps is also increasing. About 72% of US homes have security systems installed, such as video surveillance, fire and burglary alerts, remote monitoring systems, smart home control apps, etc.
Summary
From now on, mobile applications and their mainstream use will only grow. Keeping user convenience and flexibility in mind, almost all industries are adopting and adapting this new change to improve communication, increase business value, shape our lifestyle, offer fast and personalized services, etc. With the mobile application market being extremely competitive, developers are enabling natural language processing in apps to add features like speech recognition and predictive text. Moreover, using text analytics and recognizing behavioral patterns, these applications offer personalized features for the users.
The mobile app market is one of the fastest-growing industries. Its global market size is USD 228.98 billion, and it is expected to grow 14.3% by 2023. With millions of apps already available worldwide, the future of mobile app development requires a more innovative, competitive, and user-friendly approach using AI and ML integration.
AWS in 2023: Why it dominates the world of cloud services?
Learn more about the benefits and opportunities that AWS offers, and start your journey with the help of our experts. Read our article to delve into the world of Amazon Web Services.
Oskar Szymkowiak
27 November 2023
Mobile-First in E-Commerce: Optimize for Mobile Success
Learn how a Mobile-First approach improves user experience and conversions by optimizing your e-commerce store for mobile devices.
Michał Kłak
28 April 2023
10 Must-Have Features for Your Next Mobile App
Discover the essential features your next mobile app needs with our top 10 must-have recommendations. Boost user engagement and satisfaction!
Daniel Potocki
30 April 2024
What are the next steps after the first consultation with a software house?
Learn the next steps after a consultation with a software house, including offer presentation, project workshops, and formalizing collaboration.
Michał Kłak
21 July 2023